The Won Report - The World's Best Direct Marketing
The Won Report is an annual analysis of the world’s best direct marketing and digital advertising as measured by the quantity and quality of awards won. It is compiled by Patrick Collister and has been published since 2003.
Awards are a currency that help networks evaluate their agencies' performances. Some use the Won Report as a tool to incentivise their local managers.
Improve your position in the Won Report and improve your bonus!
Network CEO's can be provided with country-by-country analyses, highlighting how their individual agencies have done in each territory.
This is also of interest to the holding companies who like to let Wall Street or the City know how they are doing in terms of their "creativity" - otherwise an intangible.
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Awards are a currency that help networks evaluate their agencies' performances. Some use the Won Report as a tool to incentivise their local managers.
Improve your position in the Won Report and improve your bonus!
Network CEO's can be provided with country-by-country analyses, highlighting how their individual agencies have done in each territory.
This is also of interest to the holding companies who like to let Wall Street or the City know how they are doing in terms of their "creativity" - otherwise an intangible.
Si haces click en el titulo de cada entrada accederas al link.
Por favor ingresa tus comentarios.
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