AdAge: Ask a Ninja - From Goofy Podcast to Real Business

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NEW YORK (AdAge.com) -- Only a year ago, Los Angeles-based improv artists Douglas Saline and Kent Nichols were out of work and nearly destitute. Today, as creators and operators of the "Ask a Ninja" website and podcast, they run an expanding media property selling ad space at $50 CPM to companies such as Sony and Warner Bros.